Thursday, March 22, 2012

Economic little problem of life.


Here we are now faced with such puzzles. How do we handle pricing options, that we have been profitable for people to understand is not difficult. What are the parameters we can change and try in our business, delivery of ready meals at home?.




  1. cost of delivery. While thinking about the default of 150 rubles. The cost of shipping for delivery in one place and two (for example, meat from the restaurant and beer from the store ). While we assume 150 and 200.


  2. Make a discount on shipping for large orders and how? .


  3. Do I need to limit the minimum order amount? .


  4. What is the minimum discount from a supplier we should work? .



What are the raw data?.




  1. Order amount varies from $ 100 up to 5000. The average order value 800 rubles.


  2. Discount from the supplier we may be 0, 10, 20, 30%. The average margin of 20%.


  3. The cost of delivery depends on the number of places in which we visit, we. For example, delivery drivers from one place, we will pay 80 rubles, and two for 150.


  4. Capacity ranges from one to two in a ratio of about 60 to 40 percent.



So, a little problem: how and by what arguments we answer our questions? . Additional statistics we do not like and you. Our version will post tomorrow or the day after tomorrow.

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